Summer Hair Trends

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By styling director, Dario Di Tirro

Not every hairstyle on the runway becomes a trend. Hairstyles will always come down to a number of things – hair type, length, face shape and personal preference – but that doesn’t mean we can’t look to the fashion world for inspiration and new ideas with each new season.

As the weather gets hot, we’ll be searching for hairstyles that feel fresh and on-point, but without having to spend hours in front of the mirror each morning. Soft, flowing waves aren’t a new thing, yet on the Spring/ Summer runways, they managed to recapture our imagination when worn with new attitude. Soft waved hairstyles present themselves as entirely effortless; these aren’t Hollywood perfect waves, but waves with a bit of texture and tousle, worn either with a side part or centre part, and perfect for both shorter and longer hair.

One of the most popular and easy-to-do looks at the moment is the milkmaid braid. Whether capturing innocence or refinement, this hairstyle knows how to make an outfit stand out. Multiple interpretations were shown on the runway: from the messy and folkish to classic.

This summer, there are plenty of ways to play with your hair and look sexy. You can make a simple hairstyle look more dramatic and impressive without being late for the apéritif.



We have packaged up your favourites to replenish and repair your hair from winter damage, and refresh your colour ready for summer!

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• Bonheur • Happiness is beautiful, healthy hair 🖤
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